Talking Under Water Episode 72: The evolution of water reuse

July 21, 2023
In this episode, the hosts dive into a new PFAS USGS study, discuss a new water coalition and share an interview about water reuse.

In this episode of Talking Under Water, the hosts discuss a new study from the USGS regarding the prevalence of PFAS chemicals in tap water throughout the U.S., the launch of the American Business Water Coalition led by Mae Stevens and New Jersey’s PFAS settlement with Solvay. Additionally, they share an interview with Katie Peach, North American domain leader for potable and advanced reuse for Veolia Water Technologies & Solutions. Peach, a 2023 Wastewater Digest Young Pro, shares details on how technology is evolving to meet water reuse needs in North America, the regulatory landscapes being reshaped and where business opportunities lie. 

Show Notes:   


  • Cold open | 0:00 
  • Host introductions and episode summary | 0:33 
  • USGS PFAS Study | 1:42 
  • American Business Water Coalition | 5:08 
  • Solvay PFAS Settlement | 6:08 
  • Water reuse interview begins | 9:41 
  • Current water reuse trends in North America | 10:10 
  • What is driving water reuse trends | 12:03 
  • Sustainability as a driver | 14:55 
  • Technologies creating a water reuse future | 16:22 
  • No one-size-fits-all flowsheet for water reuse | 19:58 
  • Breaking down silos for water reuse progress | 20:44 
  • Barriers for water recycling success | 22:27 
  • Parting thoughts | 26:21 
  • Water reuse resources | 27:00 
  • Housekeeping | 29:13 


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StormCon Discount:  

Talking Under Water listeners have access to a special discount code to register for this year's StormCon. When registering, use the code ONEWATER10 to receive a 10% discount on your conference registration. Visit to register and use the code.  

About the Podcast   

Talking Under Water is the premier podcast for the water industry, including municipal and industrial water and wastewater, residential water treatment, storm water management and erosion control. It is produced in coordination between Water & Wastes Digest (WWD), Water Quality Products (WQP) and Storm Water Solutions (SWS). The podcast covers topics under the One Water movement including the municipal and industrial water and wastewater, point of use, point of entry, residential, storm water and erosion control markets. Talking Under Water highlights news, trends, new technologies, industry discussions and on-site interviews with experts for WWD, WQP and SWS. New episodes of the podcast are released on the third Friday of every month. Logo Images: Anatoly Tiplyashin / Romolo Tavani /   

Contact the Talking Under Water podcast editors by emailing [email protected] engaging with them on Twitter @TUWpodcast. Join the conversation by commenting or using the hashtag #talkingunderwaterpod on social media.  

About the Author

Mandy Crispin

Mandy Crispin is the editor-in-chief of WaterWorld, having joined Endeavor Business Media in 2023. She lives in Las Vegas, Nevada and is a graduate of University of Nevada, Las Vegas. She has internal and external corporate communications experience in disparate industries including online retail, gaming, plastics and is now enjoying exploring the water utility space. Crispin can be reach at [email protected].

About the Author

Katie Johns

Katie Johns, editor-in-chief of Storm Water Solutions and Water Quality Products, graduated from the University of Missouri in 2016 with a Bachelor of Journalism and a Bachelor of Arts in Spanish. Johns joined the Storm Water Solutions team in September 2019. Johns also helps plan the annual StormCon conference and co-hosts the Talking Under Water podcast. Prior to entering the B2B industry, she worked as a newspaper reporter and editor in Sarasota, Florida, and a magazine assistant editor in the Chicago suburbs. She can be reached at [email protected]

About the Author

Bob Crossen

Bob Crossen is senior managing editor for WWD and iWWD. Crossen graduated from Illinois State University in Dec. 2011 with a Bachelor of Arts in German and a Bachelor of Arts in Journalism. He worked for Campbell Publications, a weekly newspaper company in rural Illinois outside St. Louis for four years as a reporter and regional editor.