Jun 22, 2009

Information Technology Offers Potential for Water Industry

“Wired water” could become a $20-billion market

As demand for unpolluted drinking water rises, information technology can play an integral part in managing resources, according to an article in TechNewsWorld.

However, according to Peter Williams, chief technology officer of IBM's Big Green Innovations project, because of a lack of awareness about what IT can do, the water industry is not leveraging it to its full potential.

The economic survival of regions struggling with water management depends on utilizing the expertise of app developers and systems administrators in mapping, modeling and management of water, the article said.

"Wired water"—the use of IT hardware, software, telecom, networking and services for water control—could become a $20-billion market, according to Sharon Nunes, vice president for IBM's More about IBM Big Green Innovations.

IBM's Big Green portfolio of smart water technologies uses advanced analytics as well as the company's information management, technology services and business consulting capabilities.

"The world will avert crisis by cultivating water as a durable asset rather than throwing it away as a consumable—creating growth opportunities in everything from oxidizing new contaminants to rehabilitating creaking infrastructure," Lux Research Senior Analyst LoCascio told TechNewsWorld.

The full article is available here.