International Water Summit (IWS) team highlighted opportunities for French water companies as it took its international road show to France. In light of the rising water demand of arid regions including the Middle East, the IWS road show seeks global collaboration to promote sustainable water resource management solutions to tackle water scarcity problems in the region.
The second stop of the road show was held at the headquarters of UBIFRANCE, the French Agency for international business development. It was attended by representatives of 14 top French companies and officials from the French embassy in the United Arab Emirates (UAE), who came together to explore opportunities for developing the water-scare region's water infrastructure. Keen on engaging with the Middle East region's decision makers, French water technology providers also expressed interest in strengthening its market-hold in the UAE through IWS 2014.
International Water Summit 2014 will be held in Abu Dhabi from Jan. 20 to 22, co-located with World Future Energy Summit, hosted by Masdar, as a part of Abu Dhabi Sustainability Week (ADSW), a global platform that addresses the interconnected challenges that affect the widespread acceleration and adoption of sustainable development and renewable energy. The largest gathering on sustainability in the history of the Middle East, ADSW encourages actionable outcomes to carve a pathway toward sustainability worldwide.
After participating in the first edition of IWS, UBFRANCE has confirmed its participation at IWS 2014.
"The UAE and its capital city—Abu Dhabi—share a successful and long-standing history of trade, business and investment ties with French water companies,” said Jean-Francois GOUMY, head of the environment, energy and chemical industries department at UBFRANCE. “IWS provides French water technology companies with an ideal platform to steadily build upon this relationship and explore additional opportunities in the UAE and GCC."
Outlining opportunities for French water experts to partake in Abu Dhabi's groundwater management and agricultural water conservation efforts, Fernezian added, "Abu Dhabi aims to improve irrigational efficiency to reduce water consumption in Abu Dhabi's farms by 40%. To tackle water-shortage problems, the city is also investing in groundwater monitoring, protection and recharge schemes as well as conservation campaigns for end consumers. To help achieve these objectives, we welcome French experts to IWS 2014 to share their learning and best-practicein drought prevention."
To encourage dialogue and international cooperation at the International Water Summit 2014, the road show that began in Japan last month, will now travel to Switzerland, Germany, Netherlands, Singapore, the United States and the United Kingdom.
Source: International Water Summit