Oct 27, 2009

3M and Sewerin Announce Strategic Alliance

3M moves into water leak detection market

3M Track and Trace Solutions announced an alliance with Sewerin GmbH of Gutersloh, Germany, in which 3M will launch a portfolio of water leak detection products under the 3M brand and manufactured by Sewerin.

Solutions to detect water leaks in underground piping have become critical, the companies said, as more water customers and municipalities are becoming increasingly conscious of conserving water.

“We are excited about the launch of water leak detection solutions in the global water market,” said Rory Yanchek, general manager of 3M Track and Trace Solutions. “This is an important market segment for 3M, and this alliance helps provide our utility customers better access to our products and solutions.”

Sewerin is a provider of water and gas leak detection products.

“This alliance with 3M allows Sewerin to combine its innovative product line with the global reach of 3M,” said Swen Sewerin, president of Sewerin. “We expect sales of the products included in the 3M portfolio to multiply, bringing a sustained improvement in our competitiveness worldwide."

3M and Sewerin will train business teams worldwide in an effort to deliver seamless service to customers and prospects, the companies said.