Vital Living Products, Inc. to Supply EnergyUSA Water Test Kits

"Through our ongoing search for new products and opportunities, market research identified an interest in air and water quality testing products," said Dave Manly, vice president and general manager, EnergyUSA Consumer Products. "Our research concluded that many of our customers would be willing to subscribe to a program that allows them to test, monitor and improve the quality of their home air and water." NiSource Inc. is a holding company whose primary business is the distribution of electricity, natural gas and water in the Midwest and Northeast United States. The company also markets utility services and customer-focused resource solutions. "Our affiliation with Energy USA is the type of strategic partnering that we want to cultivate," said Donald R. Podrebarac, American Water Service president and chief executive officer. "Marketing through EnergyUSA allows us to reach a wide customer base without the marketing expense and gives EnergyUSA the ability to provide its customers with America's leading water testing product without the manufacturing investment. This strategic alliance is a win-win for our companies and consumers. If revenues to VLPI from sales of EnergyUSA's air and water program match their market research, it would more than double our company's annual sales." PurTest(R), VLPI's home water testing kits are professionally endorsed and laboratory certified. Five different PurTest(R) water testing kits allow consumers to easily test for bacteria, lead, pesticides, nitrates, nitrites, iron, hardness, pH, copper and other items.