U.S. environmental technology firms wishing to promote their products and services to the lucrative European market will now get a boost from the U. S. government. The U.S. Commercial Service, an arm of the U. S. Department of Commerce, is working with the Environmental Marketing Group, Inc., a private Cambridge, Mass.-based sales and marketing firm, to offer a comprehensive trade promotion program to U.S. environmental technology companies who want to participate in Pollutec 2005, Europe's largest and most prestigious environmental technology trade exhibition. The show is scheduled for Nov. 29 to Dec. 2, 2005 in the Exhibition Center, Paris Nord, Villepinte, Paris, France.
According to Steve Hillman, president of Environmental Marketing Group, the program features a turnkey booth display in the highly visible U.S. Pavilion, pre-show promotion, a market briefing, logistical and special on-site assistance, interpreters, market studies, specialized round table seminars and customized marketing assistance to participants during the show.
"Pollutec is a lucrative opportunity for U.S. firms to promote themselves to the European market," states Hillman. "Previous U.S. exhibitors have reported sales worth over $1 million as a result of participating in the show's U.S. Pavilion."
Both Hillman and Everett Wakai, a U.S. Commercial Service environmental technology specialist, recommend U.S. environmental companies with soil remediation and advanced potable and wastewater treatment technologies participate in Pollutec 2005 because these areas represent some of the fastest growing market segments in Europe.
"If you're a small to medium sized company manufacturing equipment and sub-systems for water or soil treatment and remediation, this show is ideal for you," observes Hillman.
Pollutec 2005 is a comprehensive environmental technology trade show featuring over 1500 exhibitors covering all major market sectors, including water, air, noise, waste, recycling, energy, and engineering. For more information, visit www.envirodirectory.com or www.pollutec.com.
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