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Tropical Beverage, Inc., a manufacturer and distributor of value-added water-based products, has agreed to produce specialty waters for Billboard Beverage. Billboard, a privately held company, works with co-packers across the country supplying private label water to clients. Terms of the agreement were not announced.
"We needed to be able to provide a custom bottle to a few of our clients. Now that we are working with Tropical, we will have the means to address our customers' needs," said Wilfredo Orozco, president of Billboard. "Our strength is customizing water by changing labels. Now that we are working with Tropical, we will be able to change the bottles, labels and the contents. This opens up markets we could not have touched before," he added.
"We are very excited to be working with Wilfredo. Our first collaboration is projected to bring in well over $20 million revenue in the first year alone," said Chris Lotito, CFO for Tropical.
Tropical Beverage manufactures and distributes a complete line of value-added beverages. An extensive line includes pure spring waters, flavored waters, vapor distilled waters, ultra-pure purified waters, micro clustered waters and waters with additives (including oxygen, caffeine, electrolytes and other enhanced minerals and vitamins).