Bottled Water Partnerships Are Abundant
Water Quality Products
December 2002
Opportunities are everywhere for bottled water companies keeping an eye open.
Although many large beverage companies are getting the "big" deals, smaller and mid-size companies should take note. Smaller companies can learn lessons from these beverage giants and find opportunity where others may not see it.
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Expanding Knowledge, Continued Growth
Water Quality Products
October 2002
Wendi Hope King, WQP Staff
The bottled water industry has seen steady growth for years. Consumers are demanding beverage choices to suit their healthy lifestyles, and the bottlers have stepped in to meet those needs. One of the driving forces behind this continued boom is the International Bottled Water Association (IBWA).
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Know Your Bottled Water Regulations
Water Quality Products
August 2002
Joseph K. Doss, International Bottled Water Association
The International Bottled Water Association (IBWA) tracks and takes action on a number of relevant issues. The goal is to ensure fair and equitable treatment of bottled water companies and to help the industry continue to deliver safe, high-quality bottled water products to a thirsty consumer market. In 2001, IBWA was engaged on both the federal and state legislative fronts, working hard to represent the bottled water industry and seeking the adoption of sensible, effective laws and regulations.
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Promoting Your Company Through Local Media and the Community
Water Quality Products
April 2002
Wendi Hope King, WQP Staff
Advertising in national publications and television stations is the standard route taken by businesses, even small ones. Promotions and advertising are key to any good business. However, it is small businesses that reach out directly to their communities that gain marketshare and a solid customer base.
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Only Time Will Tell
Water Quality Products
January 2002
Multiple Authors
The unprecedented events of Sept. 11 and the recession that began hitting our nation at the beginning of 2001 created havoc in the business world. The water industry was no exception; it also saw its share of fluctuation. With such an unpredictable economy, we move into 2002. WQP asked industry professionals nationwide to comment on what the water industry may see in the upcoming year. Although these professionals share their outlooks for next year, only time will tell what lies ahead.
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Testing Bottled Water
Water Quality Products
September 2001
Barbara L. Marteney and Kristin Safran, National Testing Laboratories
One of the most important (and sometimes the most complex) area of the bottled water business is compliance with federal, state and industry regulations. As the EPA continues to evaluate contaminants in drinking water for regulation under the Safe Drinking Water Act (SDWA), the FDA must review these regulations for their suitability for bottled water.
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Water Bottles
Water Quality Products
June 2001
Douglas Hamilton, GE Plastics
The water cooler--the social epicenter of every office and in some countries the main water source in homes--now is showing up in other environments from restaurants to coffee shops, schools and hospitals.
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Duty Calls For Local Awareness
Water Quality Products
May 2001
Wendi Hope King
Editorial: May 6—12 is National Drinking Water Week (NDWW). It is our duty and opportunity as water professionals to make this week work for us by incorporating local companies, expertise and even the Water Quality Association (WQA) into NDWW.
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Association Index
Water Quality Products
February 2001
Wendi Hope King
The following lists a brief overview of various associations and how you can find out more about each of them.
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Bottled Water Makes Headlines
Water Quality Products
January 2001
Wendi Hope King
Recent news regarding the public?s fluoride intake and chromium 6 contamination has made for some alarming headlines. Though several past reports have concentrated on tap water, it is bottled water that is now becoming the current media target.
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IBWA Model Code Changes
Water Quality Products
May 1998
Tyrone Wilson, Kristin Saltzgiver and Barbara Marteney
On February 6, 1998, the International Bottled Water Association (IBWA) Board of Directors approved changes regarding finished product analysis.
Bottled Water Audits: The International Standard for IBWA
Water Quality Products
October 1996
Michael Miller
Because of the rapid growth of the bottled water industry and IBWA membership, there was concern that a new bottler with little experience might make mistakes, which would hurt all bottled water producers. The image of bottled water as a high quality alternative to tap water is increasingly recognized by consumers, and therefore hasto be protected.
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