Junk or Gems?   Water Quality Products April 2003   Brad Linden, Xpedite
Marketers and sales professionals need to learn how to make their point quickly and effectively, without alienating their recipients. Following are some quick tips to ensure that your mass e-mail communications will be received well.
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E-Business   Water Quality Products April 2001   Dale B. Langefels, Crane Environmental
With so many water treatment technologies and ways to apply them, a major challenge to our industry is to develop online configurators that allow the user to select and order a system that best fits his specific needs.
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Web Page Design   Water Quality Products February 2001   Arthur von Wiesenberger, The Bottled Water Web
With the right website, you, too, can join the exploding world of e-commerce, building a powerful Web presence and communicating effectively with consumers.

Cybersupport: The Key Reason for Web Presence   Water Quality Products June 2000   G.A. Marken
Putting customer service, customer support and technical documentation on a website is key in competing in the marketplace.

E-Commerce Provides Key to Lower Business Costs, Part II   Water Engineering & Management October 1999   Klaus Etzel
This is part 2 of a two-part article. Part 1 ran in the September issue. E-commerce applications can be added to increase productivity, improve data accuracy, promote trading partner loyalty and facilitate just-in-time inventory management.

E-Commerce Provides Key to Lower Business Costs, Part I   Water Quality Products September 1999   Klaus Etzel
Industry analysts are optimistic about electronic commerce for two reasons. First, it is delivering on its promise to lower costs, reduce order-processing time and improve information flow. Second, the tremendous growth in Internet trading since just last year reflects an increased confidence in the security and reliability that now can be built into Internet access.

Free Electronic Commerce   Water Quality Products May 1999   Plumbing Online
Electronic commerce, or e-commerce, is rapidly growing within the plumbing industry.

Using Electronic Commerce to Give Your Customers What They Need   Water Quality Products January 1999
With the advance of electronic commerce, most businesses have taken their companies to the point of computerizing their business systems.